The Purple Ink Studio designs a seamless contemporary set up for AD retail boutique in Bengaluru which juxtaposes the elements on display with the interior layout.
Nestled in the heart of Bengaluru city, the interiors of AD boutique-a fabric/drapery retail store spells an upbeat and contemporary spirit with its design. Spread over a modest area of 650 sq.ft, the design of the store accentuates the idea of the arched windows with drapery, of the by-gone era which is represented in the most quintessential form–the ‘Arch.’ The strong geometry of an arch articulated in a modern dialogue creates the setting for a dramatically themed display. Based on client’s brief the talented team of The Purple Ink Studio led by Akshay and Aditi Heranjal designed a space that breaks away from stereotypical format and arrives into the theme of retail market with their first store. “The central idea was to create an interior space that breaks up fluidly into waiting, meeting and showcasing areas, each of which carefully weaves the materials on display within the interior design dialogue allowing the shopper the freedom to get a look-and-feel all around the retail space. The challenge however was to utilise the space to its full potential in terms of the exhibit,” said Ar. Akshay Heranjal.
The design of the store is exemplified with the use of both modern and traditional materials in the palette. The arch is entirely structured in wood and finished to appreciate the natural grains while it takes the colossal monolithic form to hold the complete interior space together. The walls constructed in exposed wire-cut bricks along with the floor, walls and part of the display furniture in exposed concrete finish are rugged elements within the space which respect the true characteristic of the material. Although the overall material palette is natural and modernistic in approach, the furniture responds to the elements of the by-gone era and adds in a display of colour and a tinge of ornamentation to the overall design scheme.
In short, The Purple Ink Studio team have successfully utilised the matchbox-size space to full potential in terms of exhibit which seamlessly juxtaposes with the interior layout.